FAQ

Using past data, we estimate that organizations will be able to raise approximately $50/member/year. 

For example, if you have 100 members in your community, we'd expect you to raise an extra $5,000/year!

It can take as little as 15 minutes to set-up the WishWell program and start seeing donations come in!

We do recommend marketing the new fundraiser to your community to maximize results.

This is a very common and easily surmountable situation. There are two ways to handle this: 

1. WishWell provides a simple registration link with your account that you can send on to your donors asking them to opt-in to the WishWell fundraiser. It takes 30 seconds to complete, and we capture your donor’s name, email, phone (optional), and birthday (year not required).
2. You can use a different event with WishWell! We can do any event (or events) that you like. Anniversaries, work-anniversaries, donorversaries, and any other event that resonates with you and your community. 

We get that you’re busy. The giving space is renowned for having limited resources to deliver on your mission and programs. 

This is why we’ve designed WishWell to be super light-weight and simple to implement. It will literally take your team less than an hour to setup and then 10-20 hours to market it to you donors (optional, but yields better results). We can guarantee that this will be the best return on investment (both in time and money) that you’ve ever seen for a fundraiser, because once you’ve made the initial effort to get it up and running, it passively generates you recurring, unrestricted income.

Most of the marketing is done automatically by WishWell, but it’s good for you to communicate about the new fundraiser directly to your community via your normal channels. But don’t worry, we’ll provide plenty of copyright, graphics, and other marketing materials that you can cherry pick based on your needs.

WishWell doesn’t have a fixed fee. We charge either a percentage of donations coming in or via tips from your donors that can choose to leave us a bit extra when they’re checking out. It costs nothing to get it up and running, and we only earn when you earn.

You can try WishWell for free for up to $1,000 in donations!

Once you pass $1,000 in donations, you can either opt for a simple percentage fee charge for generated donations of 5% or add an optional OneGift donation on your donation checkout pages (merchant fees not included: 3.5% + $.5/transaction). There are no start-up or ongoing fees. Just one simple rate.

We understand that you’ve worked hard to build a community of support around your mission and cause. You don’t want to piss people off and lose valuable donors that may be regular givers via other fundraisers by testing out a new fundraiser on them.

But aren’t your donors supporting you because they believe in your cause? And isn’t a big part of delivering on that mission fundraising? Wouldn’t they be more bothered that you’re not innovating and pushing with new ways to raise more money so you can have a bigger impact, faster?

It’s easy to opt-out of WishWell when people don’t want to participate, or you can make it an opt-in program, where you just mention it in your newsletters and other regular community communications, and individual donors can choose if they want to register.

If someone decides they’re never giving to you again because you asked them politely to try a new fundraiser that could drive up to a 30% increase in annual donations for your cause, were they really going to stay around anyways? If we’re being honest, probably not.

This makes sense. Who's going to wish a stranger a happy birthday? There are two options here: 

1. You can find a subset of your donor base, or even beneficiaries of your programs that your donors would like to wish well. Perhaps it is the missionaries, or unwell children, or survivors of domestic abuse that your cause supports that your donors would love to send a well wish to. This way they are not only providing support with money, but with actual emotional support with simple, but powerful well wishes.
2. You can use the Birthday Booster feature that can be used completely separately from the normal WishWell fundraiser, that automatically generates a P2P fundraising page for each of your donors and sends them the link to that page a month in advance of their birthday. They can then share that link with friends, family, co-workers, etc to give to your cause on their behalf. The donor gets a nice birthday card with their friends names on it, friends can donate as much or little as they want, and are invited to join your donor community after checking out, so that can help with donor acquisition as well! Remember, that WishWell is a great, low-cost and low-effort way that new donors can start getting involved in your cause.

We are all about helping others give back, so it's in our DNA to give back ourselves. Every year, we donate a significant portion of our platform fees back to our charity customers in proportion to the donations that they raised on the platform in the previous year!

You bet! With WishWell you can accept one time and recurring donations with a simple link or donate now button you can put anywhere on your site. More details at https://onegift.ai/resources/donations